Interior design is similar to any other business in the digital age when it comes to the importance of having an excellent online presence. Your website acts as a digital showroom, presenting your distinct aesthetic, skill set, and offerings to prospective customers throughout the globe. More than just setting up a website, you need it… [Read More]
5 Steps to Take Before Designing Your Retail Store
Designing a retail store is no small task. It involves a myriad of decisions, from the layout and branding to the overall aesthetic and customer experience. Before embarking on this exciting journey, retailers must take several crucial steps to ensure that their store design not only captivates their target audience but also accurately represents their… [Read More]
How to Stand Out in the Crowded Health Market: Branding Strategies for 2023
The health industry is one of the most competitive markets, with new products and services being launched daily. As a result, health businesses must create a unique brand that stands out in this crowded market. In this article, we’ll explore branding strategies for 2023 and how to stand out in the crowded health market. Introduction:… [Read More]
How to Add PANTONE Color of The Year 2023 – Viva Magenta – Into Your Home!
It is the time of the year again when we welcome a new inspiration, a new spotlight into the overwhelming world of color. The color selected this year with great consideration and taken from hints of the environment for its bold, joyful flare is Viva Magenta! The Origin: This color is said to be a… [Read More]
Before You Begin a Shop Fit Out Project: Key Questions to Consider
Shop fit-outs are basically the furniture and fixtures that make up the interior of a shop. Shop fit-outs are often overlooked until after the construction of the building is complete. However, they are just as important as any other aspect of the build. If you want to attract customers and keep them coming back, then… [Read More]
How to Remove Backgrounds from Real Estate Images: A Guide
As a real estate agent, you probably know a thing or two about the importance of your listing photos. How much effort are you putting into the quality of the rest of your images – including header photos and graphic design? Layering graphic design images on top of real estate photography can give your website… [Read More]
Very Peri – How to Bring This New Hue Home
For 23 years, Pantone’s Color of the Year has influenced product development and purchasing decisions in multiple industries, including fashion, home furnishings, and industrial design, as well as product packaging and graphic design. Pantone Color Institute is the business unit within Pantone that highlights the top seasonal runway colors, selects the Pantone Color of the… [Read More]
How to Create a Branded Website
The famous Jeff Bezos quote on branding: “Your brand is what other people say about you when you’re not in the room.” is actually a reliable one when we are talking about every kind of brand. No matter whether it’s an online one or a traditional offline brand. Our brand is what the rest of… [Read More]
The Power of Blogging
All of us could use some extra money. Blogging is a way you can make money simply by talking about something you love. Best of all, you don’t have to leave your home. What are the Various Ways to Make Money From Blogging? There are several different ways that you can make money from blogging. … [Read More]
Bring Home Pantone’s Colour of the Year 2020 – Classic Blue
For over 20 years, Pantone’s Colour of the Year has influenced product development and purchasing decisions in multiple industries, including fashion, home furnishings, and industrial design, as well as product packaging and graphic design. The Pantone Color Institute highlights the top seasonal runway colours, selects the Pantone Colour of the Year, forecasts global colour trends,… [Read More]
Expert Advice on Creating a Personal logo
Just like business logos, personal logos are representative of your personal brand. A personal logo is more than just a pretty image you slap on a website or resume. It can tell a story, signify your passion, and be a powerful statement of who you are and what you stand for.” – Alayna Okerlund, Best… [Read More]
What to Consider When Picking Your First Office Space
A lot of small business owners panic about where to launch their business. Working from home comes with many benefits, especially if you’re a freelancer or a new business owner trying to save money. However, once your new business has grown to the point of having 3+ employers, or maybe even 2+, you will probably… [Read More]
How To Prepare Your Office Space For International Guests
If you have guests flying over from a different country for business, and your keen to make them feel welcome, then why not prepare your office space with their nationality in mind? Imagine if you traveled to a different country for work, and after a long flight, they’ve clearly prepared for your visit in a… [Read More]
The Power of Emotional Branding
“People love brands but brands don’t love people” – Marc Gobe People want to have a deep emotional connection with brands and the top brands in the world understand this – Coca-Cola, Starbucks, Google, Victoria Secret, the list goes on…… “Corporations don’t own brands, people own brands” – Marc Gobe Marc Gobe exposes the importance… [Read More]
Trends In Branding Your Website + Creating an Online Experience
A brand represents everything about a business. It tells a story about your company and encompasses your values. Branding techniques are constantly evolving – in 2016 brands are increasingly growing towards the personal. As brands continue to develop to satisfy the needs of both businesses and consumers, it is as important as ever to reflect… [Read More]
How Branding Your Workspace Enhances Your Business
Branding can be one of the most important things you think about for your business. It’s what makes your company unique and engaging to your clients and customers. A well-designed logo can do wonders for a company – think of the famous logos of the Golden Arches, the Nike swoosh, or the Apple symbol. But… [Read More]
What You Want To Know About Branding
Within recent years, the importance of branding has boomed! In fact, Personal Branding has manifested into its own industry with a number of professionals now specializing in the field. If you are looking to further your company’s, or your own personal brand, you must start with the basics; recognize the true meaning behind your brand…. [Read More]
Stay Motivated in The Workplace
We can all agree that sometimes work may get a little boring, and we may begin to find it difficult to motivate ourselves. That being said, we are here to provide you with a few tips that will help you to be your most productive at work. To start things off, consider creating a smaller… [Read More]
What is a Branded Residence?
Have you ever spent a night at a hotel and woke up the next working wishing you could live there? Well that’s the reality for some people, who chose to live in what is called a branded residence. Image Source Although branded residences aren’t exactly new to the market, many people are not yet familiar… [Read More]
Find Ideas in the Most Unlikely Places
It’s safe to say that from time to time we all need some creative inspiration. We believe that inspiration can come from anywhere, sometimes in the most unlikely places. Have you ever found yourself patiently waiting for the perfect idea to just fall into your lap? While this may be ideal, it does not always… [Read More]
The Art of Creating A Workspace at Home
“Life gets better when you create an inspiring environment that serves you and your business.” – Sara Rez Over the past couple of years we’ve seen a trend of more and more people beginning to work from home. Whether you’re an entrepreneur taking on your own business or your day job simply allows you to work… [Read More]
Christopher Guy Re-designs the Georgian Restaurant in 2014
Harrods of London, the world’s most famous department store for its unparalled service and range of luxury wares. It’s flagship rooftop restaurant, The Georgian has been designed several times since 1913 and most recently by Christopher Guy in 2014. Through impressive sketches and scaled models with miniature pieces, which were hand carved, the developed the… [Read More]
Roles and Responsibilities of a Leader
Einstein once said, “Nothing happens until something moves.” The best leaders are those who have a complete and intimate understanding of every aspect of their business and industry and can apply it through their brand. As a leader, you must guide and enable a continued effort to engage both clients and employees to find new… [Read More]
How to connect with your ideal client
Every company and product should have a brand image that attracts customers but the brand must also be built on a solid foundation. A valuable brand should stand for “promises made = promises kept”. The way your customers perceive and talk about you and your company is in reflection of how well you deliver your… [Read More]
Tap into Creativity Tips
Inspired by Leo Babauta of zenhabits.net No matter what kind of creative type you are — writer, painter, musician, marketer, blogger, photographer, designer, parent, business owner — you are likely always looking for inspirations, for ways to let loose your creative genius. It’s easier than ever to be creative, to create, to imagine and make… [Read More]